Riders4Helmets Announces International Helmet Awareness Day 2017

Charles Owen is proud to take part as a manufacturer in this year’s Riders4Helmets International Helmet Awareness Day! Given the success of this global event to raise awareness of the importance of safety, it will take place over two days: Saturday, 16th September and Sunday, 17th September.

Charles Owen has been a long-time supporter of Riders4Helmets and International Helmet Awareness Day and is thrilled to support continued safety education for riders in all disciplines.

Participating retailers will be offering helmet safety education to customers as well as incentives on Charles Owen helmets to equestrians all weekend. Your sales representative will have more details as they come.

How to Register as a Participating Retailer:
Charles Owen urges all retailers to participate in International Helmet Awareness Day as it is an excellent opportunity to promote rider safety. Follow Riders4Helmets’ Facebook page to receive updates on retailer information and details about the event. Retailers will need to register with the event in order to be recognized as an official participating retailer, and will be eligible to receive a discount on helmet orders placed with participating helmet manufacturers such as Charles Owen.
About International Helmet Awareness Day
Riders4Helmets hosted the first International Helmet Awareness Day in 2010 to educate equestrians on the benefits of wearing a properly fitting, secure and certified helmet. More than 300 retailers and eight helmet manufacturers participated to provide information on correct helmet fit and the importance of prioritizing safety in the saddle and to give customers the opportunity to purchase a helmet at a one-time special discount offered only on International Helmet Awareness Day. For more information on the Riders4Helmets campaign, please visit www.facebook.com/riders4helmets